In our Value of UX Research report, nearly 70% of participants identified analysis and synthesis as the area where AI could make the biggest impact.
At Optimal, we're all about cutting the busywork so you can spend more time on meaningful insights and action. That’s why we’ve built automated Insights, powered by AI, to instantly surface key themes from your survey responses.
What Are Automated Insights?
Automated insights instantly surface key themes from your survey responses, as well as your pre- and post-study and post-task questions. They are available across all question types, including open text questions, matrix, ranking, and more.
Automated insights are available for prototype testing, first-click testing, surveys, card sorts, and tree tests.
How to Use Automated Insights
Go to the Questionnaire or Task Results tabs to view these automated Insights for survey responses.
For each insight, you can:
Tell me more: Explore additional details.
Copy: Copy the insight to use elsewhere.
Provide feedback: Give a thumbs up or down to indicate the quality of the insight.
If multiple insights are listed, click on an individual insight to see:
The number of participants with answers related to this theme
Additional supporting evidence or context
You can also apply a segment (top left of your screen) to instantly uncover themes relevant to your target segments.
Data, privacy, & security
Optimal uses AWS Amazon Bedrock to power AI features, ensuring industry-leading protection and compliance.
Learn more about data, privacy, and security for AI in Optimal.