Optimal

Learn how to build, run and analyze your first-click testing studies

First-click testing

Learn how to add tasks to your first-click test and how to write a good task.

Add tasks to your first-click test

Learn about the types of images to upload for your tasks and see a demo study that tests a wireframe.

Upload images for tasks in first-click testing

Learn how to build and manage your first-click testing study from start to finish with the Study Flow tab.

Building a first-click test with the Study Flow

Write personalized messages to your participants, personalized instructions to your study, and add redirect URLs to your study.

Add messages and instructions to your study

Learn about different question types as well as how to add logic to your questions and identify participants.

Add pre- and post-study questions

Use Optimal's AI Simplify feature to refine your screening, pre- and post-study questions.

How to simplify questions with AI

Learn how to import images from Figma in first-click testing with this step by step guide.

Import images from Figma in first-click testing

Learn how to add display and branching logic to your study questions.

Adding logic to your screener, pre-, and post- study questions

Set up a first-click test with Optimal

Review participants first-click tests. Segment results based on question response, participant ID, URL tags and task results.

Segment your participant data in first-click testing

Learn about the different kinds of clickmaps in first-click testing and when you'd want to use them.

Interpret the different clickmaps in first-click testing

You can download your first-click testing results in the Downloads tab in different formats.

Download your first-click testing results as spreadsheets and PDFs

Analyze your first-click test results

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