Optimal

Review your participants, segment results based on question response, participant ID or identifier, URL tags and categories created.

Segment your participant data in card sorting

See at a glance where your participants placed each card in the Cards tab.

How to use the Cards tab

Learn how to interpret the card sorting data from your participants and how to standardize categories they've created.

Understand and standardize categories

Learn how to interpret the 2 different dendrograms in your open and hybrid card sorts and the main differences between them.

Interpret dendrograms for open and hybrid card sorts

Learn how to use the similarity matrix to get a quick insight into cards your participants paired together.

Understand the similarity matrix

Learn how to read the participant-centric analysis visualization to help you see the three most popular participant IAs.

Interpret the participant-centric analysis (PCA)

Learn how to read the standardization grid for open and hybrid card sorts to see common patterns in your data.

Interpret the standardization grid for open and hybrid card sorts

Learn how to read the results matrix so you can see the number of times each card was sorted into categories by your participants.

Interpret the results matrix for closed card sorts

Learn how to interpret the card sorting 3D cluster view on the results tab and how it compares to other analysis methods.

Using the 3D cluster view (3DCV) visualization

Download your card sorting results as spreadsheets

Analyze your card sorting results

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