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An overview of analyzing observations using affinity map in the Qualitative Insights tool

Analyze your observations with the affinity map

How to read and edit observations on the affinity map in the Qualitative Insights tool

Read and edit observations on the affinity map

How to group observations in the Qualitative Insights tool

Move observations into groups

How to use search and filters for faster and more effective analysis on the affinity map in the Qualitative Insights tool

Speed up your grouping with search and filters

After creating your observation groups, you can review them in one place

Review your affinity map groups in table view

Learn how to use the theme builder and chord diagram in Qualitative Insights tool to explore data and save themes

Explore data with advanced filters in the Theme builder tab

How to export and download raw data and the affinity map

Download your raw data or affinity map

Analyzing data

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